Design and propaganda are only different in intent. Use the power of design to communicate, differentiate, and drive behavior. Just don't be evil.
Design is most effective when it's powered by marketing insights and coordinated across channels. I'm a visual evangelist skilled in multiple mediums... static to moving, analog to digital. Work with me and see the impact great design can make.
Recent work done for Heartline, who designs and builds out exercise spaces to create engaging fitness experiences.
They didn't have a well-established brand look, so I started with a collaborative moodboard exercise and then built a new design system on top of it that resonated with their existing logo. It was important that the look and feel was professional, but captured some of their passion and fun-loving approach to consulting, which comes across in a fun 40th anniversary logo and a onesie for new parents.